December 27th, 2012
This is a spot I did the VO for. It’s for Rice University in Houston. It’s one of my favorites from by “body of work”. I just like the visuals, the music and the fact that I sort of got to do a unique voice for this spot. It’s not a VO style that I usually get to do. But I think it works. It matches the spot perfectly. It was created by Ken Benitez out of Houston. I really think this guy is exceptionally talented and I know he will be doing tons more work in the future.
Over the course of my VO career, I’ve been very fortunate to have some amazing jobs and work on advertising campaigns that were cutting edge. Back when I first started, I landed a major VO campaign for Saturn cars. Well, it started off as one commercial, then ended up being the whole campaign for about a year. But the folks at Hal Riney heard something in my voice that they wanted for their ads. It was an honesty and a straightforwardness that wasn’t being done often at that time. Younger male voices were coming into vogue and I was riding that wave of discovery. Right place at the right time, I suppose. The Saturn ads were turning more serious. They were moving away from their quirky past and going for something more honest and real. So it was a thrill to be plucked up and handed that campaign.
Another set of ads that I loved doing was for Starbucks. I have been a huge Starbucks fan for some time. Several years back, I landed two national TV spots for Starbucks. Starbucks has never been a huge TV advertiser and I was absolutely thrilled to learn I landed those VO gigs. Getting to do the voice over for one of my favorite brands of all time is quite an honor.
I think just about any job that I get picked for is an honor. It’s extra special when it’s a brand or product that I really enjoy. But just having a producer or ad agency pick me to be the voice of their spot is always a thrill. And I’m always grateful for the opportunity. I always do some mental work, too, when I get ready to voice a spot. I envision the product or the brand in the most positive light possible in my mind. I associate every good feeling I can find and imagine that feeling and the brand having an intertwined relationship. It’s part of the job of a voice over actor. I must infuse the brand, or what we are selling or promoting with awesome energy and goodwill. I think about how people will find enjoyment and usefulness out of the brand. How the brand positively impacts people’s lives through employment and charity. There are thoughts and energies that go into this work which cannot be articulated. And that is fine with me. It’s part of the magic that goes into voice acting. Because after all, this is acting…just in front of a microphone.
I continue to love what I do and do what I love. I am blessed and fortunate. If you are an advertising professional or a producer, consider me. Let me bring my brand of voice over to your project. And you can rest assured that you have a professional that is on your side and is loving every moment of the work we are creating together.